The goal is to get your messages out, to draw customers in —— using online tools, print media and in-person activities.
The mission of Lytra, Inc. is to make this happen in a systematic and cost-effective way. The fundamental approach is to…
            • Enable you to do-it-yourself… and thereafter,
            • Help you engage the best possible resources to do-it-for-you.
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                                          Welcome to Lytra, Inc. —— Your Gateway to Business Media
  
  Media Audit and Action Plan Media Strategies
  I am a business analyst and writer with 30+ years of experience.
I specialize in applying media to industrial and technical firms.
Most of my customers are small, privately-held businesses.

I provide clients with expert action plans and unvarnished advice.
I am full of creative, innovative ideas in all forms of media.
Most of my projects involve Internet-based tools and methods.

I am a vigorous advocate for firms I represent, especially on costs.
I receive no consideration from any vendors that I recommend.
Most of my services are delivered in pre-defined, controlled steps.

                            My Personal Assurance
I will give you straight answers so you can make good decisions.
I frequently manage media production projects. However, I do not…
      • make money building and hosting websites,
      • earn revenue from search engine services, or
      • mark up work performed by subcontractors.

My income is based on fees for service. As a result, you can trust me to…
      • provide unbiased guidance and feedback,
      • protect your investments in media tools, and
      • act in the best interests of you and your firm.

Call me for a free consultation to discuss your needs and interests.
                                                            Brian Murphy
  Lytra Inc. Advantage
 Business Owners, Agencies and Developers
Learn more about the Lytra Inc. "Analyze-Write-Specify" advantage...
 
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Getting Started
 Watch Me First
Watch Me First Video This show explains
exactly why you should choose Lytra, Inc. media services to achieve your business goals.
 
 Lytra, Inc. Advantage
Lytra, Inc. Advantage VideoThere are lots of good reasons to work with
Lytra Inc. This show outlines the many ways you can leverage our advantage.
 
 Your Media Skills
Your Media Skills Video Discover how to develop practical media skills for your specific business—right from the comfort of your own computer.
 
 Featured Project
Featured Project Here is a website for an industrial firm that exemplifies careful planning and expert development.